The RealReal app seems to be changing the way luxury shopping works. Before, people have to go to the actual luxury brand stores to get the product they want. This isn’t the same thing today. With The RealReal’s service and app, people can now obtain their most coveted luxury items, such as bags from Louboutin, Hermes, Chanel and Givenchy, without the worry of getting a counterfeit item.
The good thing, too, about The RealReal is that it is very active in social media. The Real Real’s Instagram account, in fact, shares some of the most popular luxury items that people can choose from. It is in the Instagram feed of the Real Real that consumers can get a glimpse of what they can enjoy from the app. There are photos there showing Balenciaga shoes, Hermes and Gucci bags and even clothes from Chanel. There are also interesting fashion tips and tidbits from renowned luxury brand designers, which include Versace, Gucci and Dolce and Gabbana. All of these brands have been a source of delight and pleasure by so many people, and it’s just fun that The RealReal goes out of its way to share some information about these items in their Instagram feed.
About The RealReal
CEO and Founder of The RealReal, Julie Wainright, created this consignment marketplace in order to provide a place for people to scan through luxury items without the burden of actually going to the store. It is also the vision of RealReal to offer quality, non-counterfeit, certified-authentic second-hand luxury items at the most affordable cost.
It is safe to assume that The RealReal is trying to revolutionize the shopping industry in the luxury item sector. The fact, too, that the company has a no-fake policy is not the main selling point of the firm. What stands out in the firm is that it is able to offer personal high-touch services to its clientele, including delivering the consignment item to the homes of the buyer. Through the warehouse of The RealReal, the company is also able to provide consistent, reliable service that gets to sell all its items in less than 30 days.